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James Bond fever is reaching a crescendo in Japan
with only a few days to go before "Quantum of Solace"
opens
nationwide this weekend...
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007 Hype Builds In Japan (2)
19th January 2009
With only a few days to go before the 22nd James
Bond film "Quantum of Solace" opens
in Japan this weekend, the build-up to the 007 adventure is hitting
critical mass in the
country. Japan is the last territory to open for the new
film. Coming some three months after it debuted
in the UK, "Quantum" goes nationwide in Japan
on 24th January 2009. The premiere was
held back on Tuesday 25th November 2008
when Daniel
Craig, Olga Kurylenko, Marc
Forster and Barbara
Broccoli attended
the Tokyo press
conference and red carpet events.
007
Hype Builds In Japan (1)
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Above Left: Cover of
the latest brochure from the Toho Cinemas chain in Japan
Above Right: Promotional flyer for Midcity theatres in Ginza, Tokyo
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Opening last week on Monday 12th January 2009,
and until Sunday 15th February 2009, visitors to Sony Square
at Sonibiru Ginza
can take the "Trial To 007" for free. Those who successfully
complete 'challenging missions' using products such as a Sony
Walkman will be awarded
an 'MI6 certificate' - worth 200 Yen off admission to "Quantum
of Solace". The building will also host one of the Aston
Martin DBS vehicles used during filming and a collection of other
props.
Above: Model and actress
Ayana Tsubaki opens the "Trial To 007" exhibit on 12th
January.
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Appointed the "Japan Bond Girl", model/actress
Ayana Tsubaki opened the exhibition telling reporters in
Tokyo: "James Bond is so cool. Can
can you
feel the excitement?" Preview screenings were held on Saturday
17th & Sunday 18th January.
The exhibition also includes costumes worn by
Daniel Craig, Olga Kurylenko and Gemma Arterton during the filming
of "Quantum of Solace". Glass cases hold props seen in the film,
including the note Agent Fields leaves for 007 and Dominic Greene's
part invitation in Bolivia.
Top: The Bond-themed
control centre by Sony screens footage and the
"Quantum of Solace" trailer
Above: An Aston Martin DBS on display outside the exhibition (not used
in filming)
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Despite a Japanese dubbed version of the film
leaking on the internet two months ago, ticket sales are expected
to be strong for "Quantum of Solace". Last time around, "Casino
Royale" scooped almost $19m from the Japanese box-office.
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007
Hype Builds In Japan (1)
Briefing
Produced by Michael G. Wilson and Barbara Broccoli (Eon
Productions), QUANTUM OF SOLACE was released in the
UK on October 31st 2008 and is directed by
Marc Forster. Principal photography started on January
3rd
2008 at
Pinewood Studios and around the UK, and foreign locations
including Italy, Panama, Chile, Peru and Austria.
Paul Haggis completed the script based on a first draft
screenplay developed by regular scribes Neal Purvis & Robert
Wade, with later polish by Joshua Zetumer. The story
is a direct continuation of the events of Casino
Royale. 007 faces off against
villains Mathieu Amalric (Dominic Greene), Anatole
Taubman (Elvis) and Joaquin Cosío (General Medrano).
Olga Kurylenko (Camille) and Gemma Arterton (MI6 Agent
Fields) play the Bond Girls. Dame Judi Dench (M), Jeffrey
Wright (Felix Leiter) and Giancarlo Giannini (Mathis)
reprise their roles as Bond's allies. It is British
actor Daniel Craig’s second outing as James Bond,
following his debut film Casino Royale released November
16th 2006.
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