Sony Electronics have unveiled a new TV commercial starring Daniel Craig and a host of 'Skyfall' product placement...

Sony's Skyfall TV Commercial

4th October 2012

Sony Electronics today launched a 30 second television commercial starring Daniel Craig and a host of product placement related to the new adventure "Skyfall". The advert was shot at Pinewood Studios back in June.

Briefing
The 23rd James Bond film, "Skyfall", commenced principal studio photography on 7th November 2011 for a UK release on October 26th, 2012 and the USA on November 9, 2012. MGM will produce, finance and distribute 007's 23rd adventure in partnership with Sony Pictures Entertainment.

Daniel Craig will be returning as the legendary British secret agent, alongside Judi Dench as "M", with Sam Mendes directing a screenplay written by Neal Purvis, Robert Wade and John Logan. The cast will also include Bérénice Marlohe, Javier Bardem, Naomie Harris, Ralph Fiennes, Albert Finney and Ben Wishaw. The film will shoot at Pinewood Studios and on location in London, England; Scotland; Shanghai, China and Istanbul, Turkey.

It will be the longest gap between Bond movies without a change in the lead role. In addition, 2012 marks the 50th anniversary of the EON Productions series of James Bond films.

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