James Bond movies have often relied on short
television commercials, AKA TV spots, to promote the latest cinematic
offerings. Unsurprisingly, the TV campaign for "Diamonds
Are Forever" made the most of Sean
Connery's return to the role with
most spots
opening
'He's
Back!'
"From the diamond fields
of South Africa to the casinos of Las Vegas and a rocket site
in the Nevada desert... Sean Connery as James Bond 007 is back
and he's brought his own special brand of excitement with him. "
