Who would be best suited to promote the new
James Bond film on a music TV channel known for its young demographic?
Duran Duran? No. Grace Jones? No. A 57 year-old Roger Moore?
Yes. During
the media tour for his final 007
outing "A View To A Kill",
the marketing folk booked Moore for an appearance on MTV on a
Sunday morning. How many of their viewers would be awake at that
time? And it gets off to a slightly awkward
start. "You're not church?" quips host Nina Blackwood,
one of the original VJs
on
the music
channel. (Note: Duran Duran's music video is cut for brevity).
